As part of the overall package to reinvent Pivotal Z’s Prestige Scheduler product identity was a rather quick turn need for trade show materials benefitting from the new look.
My task, as with the other facets of the identity, was to present their modern and robust production planning and tracking software for large scale printers in a manner consistent with the professional polish of the tool and with the treatment of the rest of the Prestige Scheduler collateral.
As with other facets of the identity and overall marketing package, the results of our effort is a brilliant and visually powerful statement that stands out (no pun intended) in a noisy show room floor and artfully sends a highly refined message in coordination with the business cards, sell sheets, video and all other brand touchpoints present in the booth.